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July 3rd, 2009
12:10 PM ET

Survival of the Fittest: African Immigrant Starts Baby Food Business

Agatha Achindu, 42 years old, started her business three years ago when she couldn't find
fresh, organic baby food for her first born. She dropped a six figure salary to follow her passion.
Check out our latest "Survival of the Fittest" story.

Read more about Agatha's business and the pros and cons of starting your own business during a recession.

soundoff (29 Responses)
  1. Dee Wilson

    Why must you label everyone? Why do you have to title her as African....can't you just say "woman"?

    July 3, 2009 at 12:38 pm |
  2. Laurie

    tony, please let Agatha know i think her determination to start her own company, with so much to lose is admirable. She would make such a big difference in her beliefs if she were to branch out, whenever possible, to be an advocate to parents of all socio-economic groups, to lets them know more about eating healthy and the benefits. Diabetes is such a horrific disease and speaking to groups in the country could really help control obesity in our country. I am in the medical profession and see daily the results of diabetes. Please give Agatha and her company my congratulations. Public speaking about diabetes and how ordinary people can benefit from her knowledge of organic foods will benefit their lives. Diabetes and Obesity many times go hand in hand.....she would make a great speaker in regards to both. Thanks, Laurie

    July 3, 2009 at 12:45 pm |
  3. Paras

    Tony, I just saw the piece on "survival of the fittest" , I loved it. I am in a similar situation now and I would like to start my business. I would like to go the health foods route to reduce America's problem with over weight. I have a passion for health foods. Please allow me to get in touch with Agatha as I would like to talk to her, thanks.

    July 3, 2009 at 12:49 pm |
  4. Jeff Greenstein


    I just watched your feature on this a few moments ago and I thought it was such an awesome story on a couple of different levels.

    I am a 21 year old entrepreneur who has a passion for learning from highly successful individuals. Agatha's story is one of those inspiring success stories!

    The second reason I thought her story was so neat was that I started a healthy diet, something that I think is so important.

    As always, I will keep tuning into the CNN Newsroom every morning!

    Happy 4th of July everyone!

    July 3, 2009 at 1:08 pm |
  5. Ledly Moss, II

    Hi Tony ,

    I was so moved by this story. Thank you so much for it and I do wish Agatha Achindu the very best in her business venture. Please convey my sincere words to her.

    I am also responding because I too am a new small business owner who would love to be featured (possibly) on CNN. Every day my staff and I are trying so very hard to find our stride in the computer support and services industry. I would welcome your team to call or visit us to see if we are worthy of such recognition. Please consider.

    July 3, 2009 at 1:23 pm |
  6. Shannon Jones

    Great story, we are a fan of Yummy Spoonfuls; my 7 months old can’t get enough of this fresh wholesome brand. Found this product through Cookie magazine .Was having a hard time getting my baby to eat any thing until we started YS.

    Thank CNN for a great article,


    July 3, 2009 at 1:47 pm |
  7. Cheryl

    Thank you so much for this fantastic story! Here in Atlanta we're so proud of Agatha and her success! This is a wonderful product backed up by a woman with true heart & soul.

    July 3, 2009 at 2:35 pm |
  8. Antoinette E

    Great piece on healthy baby food. I'm a mother of 3 and my youngest who is 24 months old, was fed with YUMMY SPOONFULS. Agatha does a great job with this all natural baby food. The freshness & taste ..... awesome. Can't seem to get enough.
    Thanks Tony for putting her out there so others can get to see and read what her company is all about.

    July 3, 2009 at 3:39 pm |
  9. Noel Osborn

    Hi Tony. I regularly watch you on CNN over the noon hour, and I do appreciate the way you cover the news. This was a good segment today. However, I find myself shouting at times for you to SPEAK UP! You have developed a habit of lowering your voice almost to a whisper at times, and I cannot hear what you are saying. Then all of a sudden, you speak loudly, and it almost startles me. Pleas be a bit more consistent in the volume of your voice. But keep up the good work you are doing. Thanks. I want to hear everything you have to say.

    July 3, 2009 at 3:53 pm |
  10. Maria Little

    We need to see more of these types of stories. Please reprise it! Well done Yummy Spoonfuls!

    July 3, 2009 at 6:46 pm |
  11. Charles Bracken

    Agatha, keep up the good work! Tony, what a wonderful story. I hope you will follow Agatha's journey. We'd like to see how she progresses.


    July 3, 2009 at 9:34 pm |
  12. Stacie Pierce

    Hi I am a mom that started a business 1 year ago and it has been great I decorate children's hearing aids. I have 11 distrubitors in the US, Austrila, Uk, Germany, Sweden, Cananda, and many more countries. It makes hearing aids fun for kids and makes them want to wear there aids. We were in the Nation wide Parent Mag. we also have be in many Hearing Journals ENT to name one. I would like for CNN to show my company on your broadcast. I started this because my husband has a hearing aid and a cochlear implant. And it fits on both
    Thank you

    July 4, 2009 at 10:43 am |
  13. Caroline Atemkeng

    Hi Tony.

    I was moved with this segment. Agatha's story is an inspiration to others. Thank you for putting Agatha and her company out there. I do wish Agatha and her company success.

    Thank you Tony,

    July 5, 2009 at 8:31 pm |
  14. Stacey Kannenberg

    What a great segment!!! Agatha is an inspiration to all Mom Entrepreneurs!! We can all relate to cleaning out our savings and 401K's to fund our businesses and working all hours of the day and night, around the kids to make it happen!!! I struggled with finding yummy and healthy baby food for my kids and would love to see her expand into a food line for kids and adults of all ages! Way to go Agatha, keep on keeping on!!

    July 5, 2009 at 11:32 pm |
  15. Severin

    Beautiful Agatha, just Beatiful! Keep on the good work!

    July 7, 2009 at 12:20 am |
  16. Mike Lewis

    What a great story – Keep up the good 'healthy' work.
    We need more stories & people like this in the world.
    Good Luck Agatha and Yummy Spoonfuls!

    July 7, 2009 at 10:27 am |
  17. Lynn

    Wonderful story. Inspirational on so many levels. This woman really is a hero. Great job Agatha!

    July 7, 2009 at 2:15 pm |
  18. Eric Patrice Sede

    Simply beautiful story.Way to go Agatha and best of luck in your venture.

    As a young adult working on a pharmaceutical start up business I was truely inspired by her story.Nothing like helping people live a healthy life(and making money)

    Thanks Tony, you're the best and i always watch you on newsroom at home and en route on my blackberry.

    Marvelous Agatha.


    July 7, 2009 at 8:58 pm |
  19. stephen

    Congratulations Agatha
    Keep up the good work and let me know when you intend to expand to Los Angeles!

    July 7, 2009 at 9:42 pm |
  20. Pearl Bates

    I have passed on the link to several mothers and business owners. Congratulations and keep up the good work!

    July 8, 2009 at 10:40 am |
  21. Vivian Aigona

    Hi Tony,
    What a story?I think Agatha and is a role model for many women especially those of us living outside the U.S.A. After watching this programme,i said to myself'i can be whatever i want to be' as long as i work hard on the the inherited resources i pocess.
    Agatha you have inspired us to start living all over again.African women are saying thank you.

    July 8, 2009 at 6:40 pm |
  22. Thierno Bah

    u want 2 pay 4 health care stop donating billion of dollar if not trillion 2 other country in 0ne year

    July 9, 2009 at 12:46 pm |
  23. Yvonne

    Thank you Tony for airing a story like Agatha's. Agatha's food concept is beautiful in its simplicity, and her journey is encouraging to people in all walks of life; if you think you can do it, you probably can. Thank you Agatha for sharing your story. Best of luck!!!

    July 14, 2009 at 8:24 am |
  24. Colette Forsac

    Beautiful family, stong woman and a wonderful determination.
    Keep up the good work. My family and I wish you all the best.

    July 23, 2009 at 3:53 pm |
  25. John Neba

    Hi Tony,
    Thanks for this amazing story. Congratulations to Agatha. I admire her courage. As a Cameroonian living in Germany I feel proud seeing talented Cameroonians venturing. Agatha should be thinking of exporting her pruducts. I will be glad to assist her where necessary if she one day thinks of Germany.
    Best of luck.

    July 29, 2009 at 5:20 am |
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