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June 6th, 2010
02:36 AM ET

BP: Cleaning up an Image

What BP is doing right and what it's doing wrong online - this is a whole new phenomenon unlike anthing you've ever seen.

Join Josh Levs along with TJ Holmes weekend mornings in the CNN Newsroom, beginning 6am ET/ 3am PT.

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Filed under: CNN Newsroom • Josh Levs
soundoff (38 Responses)
  1. Michael Lovero

    The oil spill could be the best thing that could've happened to us. Lets face it,this world needs a wake up call,much less a enema! For years mother Earth has been fighting us like a bad virus. Make no mistake,a virus is what we've become to her. So she fights us. Every year,our summers get hotter and our winters get colder. The Hurricanes,Earthquakes and Tornados get more powerful and more frequent. Now,we've poisoned her Oceans. And with the oil in our Oceans,this year's Hurricane season is going to be a bad one. Hurricanes feed on the warmth of the Ocean. With this being said,the oil that's now in our Oceans will heat it up considerately! In turn feeding the Hurricanes. When is it going to stop? When will we wake up? What will it take? Hopefully it will take a Disaster like this to finally wake us up! If not now,then I don't know when! So I look at this as a good thing,a LONG OVER DUE WAKE UP CALL! Because as sad as it is,this is the kind of thing that gets our attention. And you know what...THAT'S SAD! What does that say about us as a race? We have the NERVE to call ourselves Human beings! Tell me...What's so Humane about us? What's so Humane about a race that see's what's been happening around them for years and does nothing. We talk. We talk and talk and talk. That's what we do about it. The wake up call has been issued! And if we choose not to listen,then maybe someday,we too,will join the Dinosaurs under the sands of time! THE TIME IS NOW PEOPLE! SO WAKE UP!

    June 6, 2010 at 5:20 am |
  2. pat edwards

    why didn't bp place another blow-out preventer where they placed the "top hat" afraid of losing product until the relief valves are drilled?

    June 6, 2010 at 5:26 am |
  3. Dale Finigan

    For every Natural disaster at another country, US is always there to responded and assist them.
    Have you seen a list of the foreign countries that have now come to help us out on this oil spill cleanup?

    Dale–Key West Florida

    June 6, 2010 at 5:29 am |
  4. Audrey Morrow

    BP has inflicted a great disaster on our fragile planet. The damage iis incalculable to the earth, the wildlife and the people who depend on them. The arrogance of going after profit without property safety precautions and then having no recovery plan is monumental.
    THe PR people are out there trying to paint BP in a good light and
    I am sure the lobbyists for BP are working overtime in DC.
    Where is their shame? Have I missed the apology?

    June 6, 2010 at 5:36 am |
  5. Silvia from Miami

    If I were BP I would not be concerned at the present time about image damage control simply because they have blown it. I would be concerned about the ripple effect this is going to cause to our ecological and financial systems. I sure hope they realize the future of the State of Florida and Louisiana fisheries are shot for the next 20+ years. Look at the suffering of the wildlife are going to endure. Look at the suffering the individuals that live off the fisheries
    and tourism are going to endure. Look at the fact that there will be a shortage for many years of seafood products. There is no image damage control available to them not for the next 20+ years!!!!!!!

    June 6, 2010 at 6:20 am |
  6. Robert from Cutler Bay

    BP is trying to change their image but what about the wildlife that cannot speak up look at their future, their suffering not able to breathe due to the oil penetrating into their skins. You can go to jail for abusing animals up to 5 years yet we let big corporations such as BP
    get away with murder every day that passes. We as a society are very confused about what is right and what is wrong so the rich can continue to get rich and those of us can continue to get poor.

    June 6, 2010 at 6:23 am |
  7. joanne efkovics

    I think that BP is not doing enough to help these people survive. Instead of spending millions on a television ad, they should have been giving money to all the people that need it. That commercial makes me sick, to see that poor rich guy sounding like he really cares. Let's see him roll up his sleeves and clean up this mess.
    Bp needs to really get the live picture of how many people are losing their way of life, and how nationally, this is going to effect us all. Seafood prices are already going up, and who know how far this mess will go up the east coast.
    I would not under any circumstances get into the ocean. How many people will survive being exposed to this massive amount of oil and the fumes from it. Bp needs to give large amounts of money to the people who are hurting, who have lost their business, and are suffering, in trying to deal with the grief felt by the families of the victims of the explosion...

    June 6, 2010 at 6:29 am |
  8. Harry

    Those BP wealthy, tycoon Baracuda's can go on television all they want, and say how they're going to financially compensate the gulf State's. But that doesn't snow-job this Jersey guy ! I'd remind them that I hope law enforcement official's tell them, there's a federal grand jury waiting for them, and their other fello...w partner's in crime. An indictment is waiting for ya's for criminal negligence. They had no back-up safeguard in place to deal with this disaster. "String'em Up ! ..... Harry, Belleville, NJ

    June 6, 2010 at 6:54 am |
  9. Kerriann Kelley

    MEDIA-stop focusing on BP! Yes, BP is partially to blame and should aid in whatever way necessary, but you're all missing major information. I am a merchant marine and have known a half dozen people in the last year to leave TRANSOCEAN because safety concerns these workers voiced went undocumented, even when brought to the attention of the rig managers. I couldn't believe I watched a video on CNN last night of the survivors of the "BP Rig Explosion." Is there anyone that can call themselves an investigative reporter?! Those workers who died in that explosion received their paychecks from Transocean. It was Transocean's rig, equipment, personal and safety training. BP just happened to get a poorly maintained system, but because they're the money, the focus is on them. Please, just get people to notice that Transocean is the crooked company. Just look up their safety record...

    June 6, 2010 at 9:47 am |
  10. M.A. Darden

    To be honest with you Josh, I don't care one bit about BP images. All I care about is for BP to stop that oil leak, to pay for what need to be done to clean up the areas which has been affected by that oil, and to pay the people who have lost their income due to the oil disaster cause by BP. During these things ought to be more important than trying to improve their image.

    June 6, 2010 at 10:38 am |
  11. Michael Hale

    Since they already have wet vaccums, why cant we build several or many massive ones to place in the Gulf to suck up the oil on the surface, pass the mixture through a fabric like silt fence that will capture the oil to be piped off and returns clean salt water to the ocean?
    Michael, Atlanta,

    June 6, 2010 at 1:55 pm |
  12. Doug Reiffer

    Gentlemen. Come on here. Maybe, just maybe those engine blocks were aluminum and not cast iron? Try to be more 'worldly' than Rick Sanchez with his 'metric' faux pas. He showed his spots with that one which made quite a difference to his cred when I watch/listen to him now which is less than it used to be. You guys aren't the Fox Tea Party News Show. Stop acting like it.....

    June 6, 2010 at 5:03 pm |
  13. sharon

    What about the workers from B.P..drill they also live and work there and have no $ or jobs . over 100 people I think along with fisherman ex

    June 6, 2010 at 5:41 pm |
  14. sharon

    They were talking about the fisherman..Drill workers are in the same boat no work or pay

    June 6, 2010 at 5:46 pm |
  15. Doug Reiffer

    Re: Oil In The Gulf. I'm sure someone must have thought of this one. If not, why? Place a large rubber/kevlar or other strong enough material 'Glad Garbage Bag' over the well that is big enough to cover the well head and surrounding area. Maybe Glad could make one. Has anyone called them for help? After the 'stack' had been cut and the leak more centrally confined this would be easier to manage. This 'bag' has to be big enough, thick enough and strong enough not to be punctured by any metal objects or protrusions that would be a problem because of the water pressure on it until it inflated from the oil pressure inside. Weight it around the edges so it seals with the ocean floor. The water pressure will help do this. Attach a hose/pipe to the center of this 'bag' to suck out the water and then the oil when the oil has displaced the water inside. If the pressure is indeed 5000 psi as I've heard then that should aid in the capture of the oil bleeding out of the ocean floor like an open wound. This is nothing more than a quick band-aid solution but far better than what the 'brains' have come up with yet. This would give BP the time to finishing drilling the relief wells and could possibly stop the spread of more damage in the short term. At least the oil that's leaking past the 'cap' would be contained and removed....The only problem then would be to remove the oil as fast as it's leaking. If needed, add more hoses to the 'bag'....

    June 6, 2010 at 5:48 pm |
  16. George atc

    The LMRC was never inteneded to make a percfect fit on the riser, so why was it necessary to open the pipe fully and allow more oil to release into the Gulf to implement this plan. Could the officials have just put the LMRC in place and capture the releasing oil?

    June 6, 2010 at 6:16 pm |
  17. David Hoo

    To accelerate the relief well efforts, why don't we drill to as shallow of a depth as possible, for example 3,000 feet, to hit the target in June instead of 18,000 feet with an August target date?

    If we thought a top kill would work at 0 seafood depth, then why wouldn't one at 1,000 or 3,000 feet?

    Although this may be less than ideal, it might serve as a temporary stop-gap measure to stop the leaking of millions of gallons of oil before the hurricane season makes everything worst and may interfere with the siphoning effort. If it can hold until the 18,000 foot relief wells are finished, this could save millions of gallons of oil from further spilling. It would be good even if it could slow the leak or provide an additional means to siphon some more of the leaking oil in combination to what is beginning done with the well cap.

    Start a third for this shallower attempt immediately. It would also go a long way to show BP is going the extra effort to minimize this horrendous disaster and is being a bit creative as well.

    June 6, 2010 at 6:17 pm |
  18. Dave

    Could someone explain to me why I am not hearing anything about blowing up the well???

    It is my impression that this a solution used on surface wells. It seems to me that if they can place explosions to level a building in Las Vegas without disrupting the rest of the town, then someone should be able to collaps a 22 inch hole in the ground.

    Should not have to be nuclear, just small well place explosives at around 100, 75, 50, and 25 feet below the bottom of the ocean floor. I would think that if it were not for the loss of revenue BP would have already explored this as a possiblity.

    As a business owner myself, I understand the desire to recoop my losses, but I would never allow the forest around my home to burn down just so that I can run my BBQ pit.

    June 6, 2010 at 6:24 pm |
  19. eugene albright


    If any other company had an accident of this scale OSHA would halt all work until the company could present a solid plan for dealing with another incident!

    BP and the oil industry continues to show the world that they really don’t know how to deal with this situation. So, why aren’t the governing authorities (president Obama) shutting down all oil rigs that are drilling at this depth until they present a viable plan for dealing with this type of scenario in the future?

    Or do we continue to let the oil industry drill at will and be held to a different standard at the cost of the world’s vital eco system?

    June 6, 2010 at 6:29 pm |
  20. daniel green

    Having a Federal Inspection Service, like Mineral Management Services, how is it possible for this organization to inspect under water completion, at a depth of 5000 ft? Do, they have the capablity to do so or do they depend on information given by the company who is responsible for the operation? Who assure that true facts are issued out to the right parties with a need to know?
    Also, how can State Officals, be informed when drilling problems are encounted at these drilling depth? What can they do to assure a potential disaster can be avoided before completion of a oil/gas well at these depth?
    Who monitor drilling operations other than the drilling company?

    June 6, 2010 at 8:11 pm |
  21. Debra

    Properly frame the perscpective.

    Oil pouring, sea life dying, creatures gasping for their very breath, poisionous plumes, human occupations destroyed, toxic awash...who would allow such a thing with so much denial, callous attitudes, irrational rationalization? Cound it be....maybe.....BP? EPA, Coast guard, selfish interests in the pocket of a rouge corporation. Who can stand against such irresponsible actions? Selfish politicians? Self righteous indignation at the nature and extent of harm on humans and creations alike? Can someone affect some change this time or will the rouge corporation still have enough cash to keep any real change from being implemented? How can a grass roots movement really make a difference? Please share this persepctive so we can collectively take action.


    June 7, 2010 at 9:37 am |
  22. Mark Sterling

    Your comment to Floyd "We will try and do something, maybe together'
    this was riveting!! You are truely a class guy. Thanks for your sharing of this story. My heart goes out to these workers.

    June 7, 2010 at 11:07 am |
  23. Thomas

    I heard everyone talking about the spill affecting tourism all day yesterday. but i noticed they only talked about the tourism on the beaches and land and fishing....what about the cruises that leave the ports all up and down the gulf coast and traveling toward cozumel and other destinations around the gulf...they have got to be going rght through the middle of the spill...or how is the spill affecting the cruise side of tourism???

    June 8, 2010 at 8:31 am |
  24. Cathy

    The Horizon Group are listening to ideas. I submitted a solution soon after the oil was showing it's devastation. Horizon Group emailed me to tell me the stages ideas go through. Last night I received a phone call for more information. They get thousands and thousands of suggestions. It will take time for them to go through these and it's hard to wait when we, as Americans know time is not on the Gulf's side. I urge anyone submitting your idea to make it as short and clear as you can.

    June 8, 2010 at 10:38 am |
  25. Charmaine

    FYI: Bill Nye, the Science Guy, was interviewed on CNN several weeks ago and mentioned that hay had been used successfully in sopping up oil off water.

    No one listened. Now someone thinks this is their novel idea?

    June 8, 2010 at 11:39 am |
  26. Charmaine

    " June 6th, 2010 5:29 am ET

    For every Natural disaster at another country, US is always there to responded and assist them. Have you seen a list of the foreign countries that have now come to help us out on this oil spill cleanup?

    Dale–Key West Florida"

    – – – – – –
    There were a LOT of countries offering to help including Arabia and Iran, but for some unknown reason, they were turned down. Arabia even showed one technique they used with ships lining up end to end and forming a pond of oil to be siphoned.

    Control issues are in the way. Those in charge want to be The One who came up with an idea.

    June 8, 2010 at 11:43 am |
  27. Lindon Good

    need to e-mail suggestion for oil clean-up
    Use sand from a desert or dried dirt, such as fine concrete or grout material. Would, after a short period of time, would absorb oil and sink to ocean floor. this would allow easier and faster clean up.

    Sand or dried dirt is available and is abundant enough to use
    Distribute from planes, and or ships

    June 8, 2010 at 11:44 am |
  28. Lindon Good

    Have tried this using sand or dried dirt on small scale and it works

    Would allow oil not to reach beaches

    June 8, 2010 at 11:47 am |
  29. j k Trumbo

    Try inserting a heavy tapered plug into the pipe and capping it.

    June 8, 2010 at 11:48 am |
  30. dr. gordon luk

    since there is no end in sight with the oil gushing out, why can't we drill near and parellel to the original pipe to a few hundred feet and detonate an explosive devise deep under. the tremendous pressure from the soil will surely seal the pipe and will immediately stop the oil flow into the gulf. why is this not done? is it to save the current pipe? they are already drilling relieve wells nearby, this means that to drill a few hundred feet down could easily be done!

    June 8, 2010 at 11:52 am |
  31. Gilles Reichert

    Those fibers fabrics to absorb oil that BP is investing should be installed by the beaches as well as the back of huge boats to clean up the top layer of the water just like a filter into sea, they shouldn't wait for that toxic to reach the bottom of the sea or the beaches.then bring those filter to land to be wash down and be used again.
    They can also have big pumps to soack that dirty water into those filters in a boat and another pump to through the clean water back into the sea.

    June 8, 2010 at 11:57 am |
  32. Craig Simmons

    The key to containment of the oil emerging from the gulf well is an injection process which I have described in detail via email to the office of Carol Browner. To date, I have received no response from her office. The process involves injection of dry sand into the opening with sensors monitoring the pressure and leak rates. There is no downside to attempting this, as BP's current unsuccessful plan will be unaffected.

    June 8, 2010 at 12:01 pm |
  33. Charmaine

    " j k Trumbo; June 8th, 2010 11:48 am ET

    Try inserting a heavy tapered plug into the pipe and capping it."

    – – – – –

    Interesting idea. What if once the tube was in, it splayed out the way a "molly bolt/expansion bolt" worked? Maybe have heavy rubber or something to seal as it splayed out?

    June 8, 2010 at 12:15 pm |
  34. Elbert A. Delay

    I am a retired pipefitter of 40 years and have an idea that may work to plug the oil leak. I would like to speak to a top authority. Could you direct me to that person?

    June 8, 2010 at 12:22 pm |
  35. Linda Carahaly

    BP oil clean up idea.....How about using chicken feathers? Chicken feathers in sealed nets to contain and clean up the spread of the oil.

    Oil coats and clings to the feathered water fowl so why not to chicken and duck feathers.

    This country consumes tons of chickens each day in food products ....we don't eat the feathers, why not use them to assist in this awful disaster?

    June 8, 2010 at 12:42 pm |
  36. MR.AL

    BP says they have had saftey plans incase of a disaster like we are faceing at the moment, and also have emergency plans for Hurricane Season. Are the solutions going to be the same as Americans have seen for almost two months and wathced their solutions

    June 8, 2010 at 12:46 pm |
  37. Debra

    So many smart people with so many smart ideas. Are they all wrong Yes. Why? Because they trusting at the alter of BP. They are sure that their good ideas will be sorted and implemented by a false god.

    Do you wait for the arsonist to come back and extinguish the fire he set? Do you wait for the murderer to announce his guilt and folow with cash restituion? Do you wait for the robber to return your valuables? Come on. Wake up!

    What to do? Can CNN set up a trust fund for the clean up of the gulf coast and employ private organizations with the expertise to get the job done? Can CNN using it's clout organization the common citizens of the United States and the world in such a way that has never been done before – because it needs to done. Can CNN use a logical mindset and engage like minded citizens with dollars that will flow in like honey – to make a significant difference in the clean up that BP is simply not interested in taking care of. Further more BP is not an emergency management organization and is not equipped to handle this disaster. Forget BP, forget our government and please CNN step in and use your influence to mobilize the masses that do care and can make a difference.

    Sincerely submitted.

    June 8, 2010 at 10:46 pm |
  38. Nicki

    Transoecean was in charge of the drilling. I know a lot of people who work for BP and other contract, consultants to BP and everyone I know has been away from home for as long as this spill started. It's sad to make everyone associated to/ with BP to evil persons! These people are working extremely hard on this horrible spill; however, we still do not have the real answer to the cause. Do you really think media has been telling everyone's or all sides to this story? I hear things that are flat out skewed! This was a horrible accident and eleven lives were lost! I never thought I would be almost defending big oil, but people do not comprehend how many people reley on their jobs to survive! BP's shares, plus credit rating downgraded...this sounds like vultures trying buy BP's assets using this tragedy to get away with something they would NOT normally be getting away with.

    June 10, 2010 at 1:32 pm |